Claire August Photography’s custom brand & Showit website might be our most cherished project to date—read until the end to find out why!
Claire August Photography was founded in 2019 by Claire Alexander. She is a destination wedding and elopement photographer based in the Pacific Northwest. Claire specializes in capturing weddings and elopements for all couples who want to relive their good old days for a lifetime.
The Claire August Photography brand is fun, sophisticated, and adventurous, nodding to Claire’s goal to create photos for couples that showcase their story and an experience that celebrates their love.
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/LRC-Custom-Brand-Showit-Website-1-2-1024x554.jpeg)
The Messaging
Behind every successful brand is clear, concise, and conversion-friendly messaging. So, every fully custom experience with LRC includes custom messaging assets. You’ll receive high-converting website copywriting, SEO titles and descriptions, and a 10-page messaging manual.
We believe messaging informs design. So we begin by writing the tagline for your brand and copy for your website before designing your custom brand & Showit website. At the end of the project, you’ll walk away with a well-written, SEO-rich website and tools such as a word bank to write content in the future.
Here’s a look at a messaging highlight created exclusively for Claire August Photography:
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/LRC-Custom-Brand-Showit-Website-2-2-1024x391.jpeg)
The Brand
Next, we create your custom brand, including foundational visual elements such as a primary logo, alternate logo(s), submark(s), illustrations, typography selections, and color palette.
In addition to these elements, we also create a custom brand manual to show you how to use your brand cohesively throughout your website and beyond.
Here’s a look at the brand highlights designed exclusively for Claire August Photography:
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/2-819x1024.jpg)
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/3-3-819x1024.jpg)
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/1-819x1024.jpg)
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/4-1-819x1024.jpg)
The Website
Lastly, we combine everything to develop a dynamic, scroll-stopping Showit website. From the homepage to the contact page, every inch of the website is thoughtfully designed.
Here’s a look at the before & after of the Claire August Photography website:
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/LRC-Custom-Brand-Showit-Website-Before-576x1024.png)
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/LRC-Custom-Brand-Showit-Website-After-576x1024.png)
From The Client:
“It is everything I wanted and more! It represents who I am as a creative. I LOVE IT ALL.”
– Claire Alexander
What Made This Project So Special
This was one of my first projects after losing my dog, Copper. During our discovery kick-off call, I learned that Claire wanted to have her dogs illustrated as part of her brand. Getting to illustrate her pups, Harley and Ashe, was a healing experience for me, and I can’t thank her enough!
![custom brand & showit website](https://laurenrichcreative.com/wp-content/uploads/sites/8651/2023/09/LRC-Custom-Brand-Showit-Website-3-1-1024x411.jpeg)